Terms of Use and Cookie Policy

1. General
The website is maintained by Vierumäki Sports Oy, hereinafter referred to as Vierumäki. By using the site you agree to these terms as in effect from time to time. The terms apply to
your use of the site in its entirety. Vierumäki reserves the right to change, make additions to or remove material from the site in whole or in part at any time. Your continued
use of the site after the changes have been posted on this page constitutes your acceptance of the changes.

2. Intellectual property
Any commercial use of material from the website without the express written consent of Vierumäki is prohibited. All content on the Site is protected by laws pertaining to copyright, trademarks, patents and other intellectual property. Unless otherwise stated, the material published on the website belongs to Vierumäki, to a company belonging to the Vierumäki Companies or to the licensor of the material in question. Trademark, copyright and other
symbols displayed on the website, indicating the protection of intellectual property rights, must be respected. The user of the site is allowed to print individual pages. The user is not permitted to copy, reproduce, publish, upload to other pages, transmit, transfer or distribute other material or information found on the site without the prior written consent of Vierumäki.

3. User-generated content
User-generated content refers to content that site users create or upload to the site, such as comments on blog posts, photographs or public messages. By using such features on the site, you directly create content for which you are responsible and for which you, as a user, may be held liable. Vierumäki has the right to remove user-generated content in part or in full if it is partially or wholly contrary to applicable law or if it can be considered otherwise to cause damage to Vierumäki Companies. In the event of such abuse, Vierumäki also has the right to take additional measures required to prevent abuse.

4. Links on the site
Vierumäki may provide links to web pages belonging to third parties on its website.
If you use these links, you will leave the Vierumäki website. Vierumäki is not responsible for such sites or the material they contain.

5. Availability of web pages and limitations of liability
The site may be temporarily unavailable, and Vierumäki reserves the right, at any time
and for any reason, to suspend the availability of the services on the site or to change their content without a separate notice addressed to you. In addition, Vierumäki reserves the right to partly block the use of the website also by registered users. Vierumäki does not guarantee the operation or availability of the site or the accuracy of the content of the site. Vierumäki cannot be held liable for any damage caused directly or indirectly by the use of the site or its content.

6. Cookies

Vierumäki uses cookies on its website, for example, to provide you with a better site and
user experience. Vierumäki uses cookies to gain information on, for example, the page from which you have moved to the address, which of our web pages you have browsed and when, which browser you use, your screen resolution and operating system, and the IP address of your computer, i.e. the Internet address the information you send comes from and where it is received. The cookie data helps Vierumäki and its partners to monitor the number of visitors and to analyze and develop the service for an improved visitor experience.
In addition, Vierumäki’s partners may use cookies to target advertising. These cookies
collect information about the user’s visits to this and other sites.
The data collected with cookies is used to produce targeted advertising based on the
visitor’s interests. When cookies are used to target advertising, the visitor is not identified and the information is not combined with any personal data that has potentially been obtained from the visitor in another context.

The visitor has the opportunity to either accept or decline cookies in the “Cookie Consent” pop-up window on the Vierumäki website. The visitor has the opportunity to disable the use of cookies at any time by clicking on “Cookies” in the bottom bar of the page or by changing the settings of their browser so that the browser does not allow cookies to be stored.
The visitor acknowledges that blocking the use of cookies may affect the functionality of some services.

If you do not decline or disable the use of cookies and if you continue to use this site, you agree to the use of cookies in accordance with this Cookie Policy and the processing of personal data occurring in the background (as applicable). Read our Privacy Policy if you want to know more about how and for what purpose Vierumäki processes personal data
and if you want more information on your right to inspect the personal data Vierumäki processes. You can change your preferences at any time under “Cookies” in the bottom bar of the page or by changing your browser settings. If you disable the cookies we use, this may affect your user experience on the Vierumäki website.

If the site uses cookies, you will receive the following information when visiting the website:
• acknowledgment that the site uses cookies;
• the purpose for which cookies are used;
• who uses the data; and
• how cookies can be accepted, declined or disabled.

What are cookies?
Cookies are small text files which are stored on your device (telephone, computer or tablet) and which are common on the Internet. Some cookies are essential for the functioning of the site, while others improve your user experience and make site navigation easier.

There are two types of cookies: persistent and session cookies. Persistent cookies are stored as a file on your device for a longer period so that we can customize the site according to your wishes, choices and interests. Among other things, cookies are used in connection with functions that inform you of any site updates since your last visit. After the lifespan of a persistent cookie has been exceeded, the cookie is deleted when you return to the site that created the cookie. Session cookies are temporarily stored on your device when you visit a site, and they move between your device and the server for the duration of your site visit. Session cookies are deleted when you close your browser. Such cookies are used, for example, to track your language preferences.

The following lists some examples of what cookies can be used for:
• When you log in to a site, a cookie is stored on your computer. As you move from page to page, your computer sends a cookie to the site you are visiting, and by using the cookie, the site will be able to detect that you are logged in, so that you do not need to enter your username and password for each new page.
• Cookies allow you to customize a site according to your preferences. These preferences may relate to, for example, the appearance of the site you visit frequently, customized contrast or font size, or customized sorting or selections.
• On sites that sell services, cookies are used to facilitate making reservations and placing orders.
• Cookies can be used to register which people have visited which page of the site. This information can be used to select appropriate advertisements or otherwise customize the pages the user sees. Most cookies that are used for advertising and content customization are third-party cookies.
• Cookies may be used for monitoring traffic through statistics, which improves the site and provides more information about its various target groups. Most cookies used for statistics are third-party cookies.
• Cookies are also used to track language preferences, booking codes or membership levels.
Different cookie types
Cookies can be divided into different categories according to their function:
• Essential: These cookies are necessary for certain functionalities to work. This may be the case, for example, when a user needs to be identified and verified as the they log in to the Vierumäki Friends service and as they make a payment. If you do not accept the use of such
cookies, you will not be able to use these functionalities.
• Functional: These cookies make using a site easier and more personal by, for example, customizing information and offers on things you have previously shown interest in. Such cookies are also used to collect information about how Vierumäki website visitors use the site (for example, popular pages and user patterns) so that Vierumäki can improve its site and digital services. If you do not accept the use of such cookies, the functionality of Vierumäki’s digital services will be limited.
• Marketing: These cookies are often third-party cookies, that is, they are not used by Vierumäki but by Vierumäki’s partner. These cookies use information about how you use Vierumäki’s or other parties’ sites. They track, for example, the sites you visit and the advertisements you react to, so that you can later be better targeted with advertising on both Vierumäki and other parties’ sites. These ads are called “targeted ads” because they allow you to only view ads that match your interests. If you do not accept the use of such cookies, you run the risk of impairing your user experience.

Disabling cookies
Cookies are not used to damage or destroy your computer, and most web browsers accept cookies automatically. You have the option to disable cookies under “Cookies” in the bottom bar of the page. If you do not accept the use of cookies, you can also change the settings of your web browser on your computer and delete the cookies stored on your hard drive. You can also set your web browser to show a notification when it receives a cookie. This gives you the option to accept or decline the cookie. For more information about this, contact your web browser provider. If you decline or disable cookies, third-party cookies are also disabled.

If you refuse to receive cookies, it is possible that the digital services will not work as intended.

Why does Vierumäki use cookies?
Vierumäki’s digital services collect and store data by using the technologies of several tools. The information may be used to create user profiles that are not identifiable with regard to a specific person. Cookies may be used for this purpose. We also use third-party cookies, mainly to measure traffic and/or to discover which digital services you used most recently.
Cookies allow the Vierumäki website to recognize your device when you visit our site again, so you do not have to provide certain information every time you use Vierumäki’s digital services. Cookies also help Vierumäki customize services to meet your needs, for example in terms of language selection. Because cookies store information about your previous interests, Vierumäki shows you information and offers that hopefully correspond to your personal wishes. To put it simply, the site becomes easier to use.

Vierumäki also uses cookies to assess search and user behavior both within and outside the Vierumäki website in order to further develop Vierumäki’s digital services. The goal is to optimize user experiences, personalize marketing and maintain statistics.

We may also use other companies that store cookies on behalf of Vierumäki in order to deliver the services they offer.

Consent to the use of cookies
You agree to Vierumäki’s use of cookies in accordance with this Cookie Policy by allowing the use of cookies and continuing to use this website.

7. Personal data and registering for the site
Your privacy is important to Vierumäki, and we take the security of our customers’ personal data (as defined in our privacy policy) seriously. Vierumäki processes personal data solely in accordance with applicable legislation and, when necessary, asks for your consent to the processing of your personal data. More information on the purposes for which personal data is processed and on your right to inspect, change or delete your personal data is available in our Privacy Policy.
The online store on Vierumäki’s website is used with a personal username and password. The user is responsible for all use of the password as well as its non-disclosure. The customer is responsible for transactions made with their username and password. Unauthorized use of the password and username or other breaches of security must be reported immediately.

8. Security
Vierumäki will use the information you provide about the numbers and validity of your credit or debit card and about billing and delivery addresses to carry out the actions in connection with which you have provided the information. The data is stored on a secure server in encrypted form, and it can be used by Vierumäki to facilitate and identify future actions with you.
Vierumäki takes all reasonable steps to protect your personal data. Nevertheless, Vierumäki cannot guarantee the security of the information you provide when you are connected to the Internet.

9. Viruses, data breaches and other attacks on information systems
Intentionally abusing the site by targeting it with malicious or rogue programs or other malicious or technologically damaging material is prohibited. Unauthorized intrusion or attempted unauthorized intrusion into the site, its registrar servers, or other servers, computers or information systems associated with the site is prohibited. It is forbidden to target the site with a denial-of-service attack or a distributed denial-of-service attack.
Vierumäki shall not be liable for any loss or damage resulting from distributed denial-of-service attacks, viruses or other technologically harmful files that may infect your computer, computer programs or information systems when accessing the site, as a result of using the site or as a result of downloading files from websites connected to them. Vierumäki actively strives to prevent the aforementioned damage by taking care of the information security and
protection of the site.

10. Changes to the web pages
Vierumäki reserves the right to make changes to the website, Privacy Policy, policies or these Terms of Use at any time and for any reason.
The user of the website is subject to the applicable Terms of Use. This is why you should regularly read the current Terms of Use.

11. Contact details
If you have any questions, comments or observations concerning the Vierumäki website,
don’t hesitate to contact us!

Vierumäki Sports Oy
Suomen Urheiluopiston Kannatusosakeyhtiö
Vierumäki Companies
Kaskelantie 10 FI-19120 Vierumäki +358 10 5777 100
Vierumäki Communications and Marketing Unit
markkinointi@vierumaki.fi